![]() Groupon, the online deals and discounts platform, is basing its turnaround plan on winning the $1 trillion-plus local economy. It is drawing more consumers with enhanced search capabilities and new options for repeat purchases.Groupon has made its platform more self-service, both as a way to make it easier for small businesses to post offers and to cut costs.Close to 60% of Americans surveyed by Groupon said they are more likely to support local businesses since the pandemic. ![]() ![]() Groupon is aiming to become the top destination for both consumers looking for experiences, services and products, and also for small businesses seeking new ways to sell.
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